Captain Morgan
Captain Morgan
Captain Morgan is a brand of flavored rums produced by British alcohol conglomerate Diageo.
Organic Content Creation
Social Media Copywriting
Community Management
Social Media Strategy
Influencer Campaigns
Trends + Insights
Responsibilities:
Summary of work:
As a Content Creator and Community Manager for Captain Morgan, I worked with an Art Director/Animator to create campaigns, content, and copywriting for Captain Morgan Original Spiced Rum and Sliced Apple. As Community Manager and Strategist, a key part of my position was to identify trends related to spirits, elevate, and transform brand relevance.
ACD: Jessica Lomasson, Copywriter: Milena Toro, Art Director/Animator: D-Kirk
Copywriting Moments
